Dubai · Global · AI & Enterprise Transformation

I've been
in the
room.

And I've delivered what comes after.
Enterprise AI. Zero jargon. Actual results.

Let's Talk Learn more
Lisa Knight
ENTERPRISE AI · ZERO JARGON · REAL DELIVERY ·
✦
AI Strategy ✦ S/4HANA Migration ✦ CRM & CDP ✦ Digital Transformation ✦ Programme Leadership ✦ Customer Intelligence ✦ ERP Delivery ✦ AI Strategy ✦ S/4HANA Migration ✦ CRM & CDP ✦ Digital Transformation ✦ Programme Leadership ✦ Customer Intelligence ✦ ERP Delivery ✦

The Problem

Most organisations have an AI strategy. Very few can actually deliver it.

The gap between AI ambition and AI execution is where transformations go to die — buried under legacy systems, organisational inertia, and the real pressure of keeping the business running while you rebuild it.

The Solution

That's the gap I close.

I've sat in rooms where the decisions get made. I've led the programmes that delivered what came after. If you need a deck, hire a consultant. If you need it done — let's talk.

About

"The rigour of a programme director, the instinct of a strategist."

Strategist.
Deliverer.
Insider.

I'm Lisa Knight — a senior digital transformation executive with over a decade of experience leading complex, high-stakes technology programmes across the UAE and GCC.

I combine strategic clarity with hands-on delivery leadership — equally comfortable shaping AI strategy in the boardroom and managing the programme mechanics that make transformation actually land.

My work spans AI automation, customer intelligence platforms, enterprise CRM and CDP implementation, and large-scale ERP migrations including SAP S/4HANA RISE upgrades — delivered with rigorous change management and a non-negotiable focus on business continuity.

I bring the rigour of a programme director, the commercial instinct of a strategist, and the credibility of someone who has navigated real organisational complexity — not just advised on it.

0+

Years leading enterprise
transformation programmes

0+

Major ERP migrations
delivered in production

0

AI strategies that stayed
as slide decks

What I Do

Expertise

01

AI Strategy & Customer Intelligence

From propensity models to personalisation engines — strategy and delivery. AI-powered frameworks that turn customer data into real revenue.

02

ERP Migration & S/4HANA

Complex, high-stakes, business-critical RISE upgrades. Delivered without drama and without disrupting the operations that depend on them.

03

Enterprise Data Platforms

CRM, CDP, cloud-native stacks. Architecture that works in the real world — across SAP C4C, SAP CDP, Emarsys, and integrated data ecosystems.

04

Programme Leadership

Multi-workstream. Multi-stakeholder. One person holding the pace, managing interdependencies, and protecting operational stability throughout.

05

Digital Operating Models

Governance frameworks, data stewardship, and capability roadmaps that sustain transformation beyond go-live — not just for the launch event.

06

Executive Advisory

Translating technical complexity into decisions. Trusted by Presidents and Group CEOs to bring clarity, speed, and commercial rigour to hard calls.

"

Transformation fails in the organisation, not the tech.
The hard part isn't deciding what to build —
it's keeping the business running while you build it.

— Lisa Knight

Track Record

Experience

Current

Head of Digital Transformation

Major GCC Automotive Group · UAE

Programme

SAP S/4HANA RISE Migration Lead

Multi-brand Enterprise Environment · GCC

Platform

CRM & CDP Implementation at Group Scale

Sales, Marketing & Loyalty · UAE

Strategy

AI Automation & Customer Lifecycle

Acquisition, Retention & Loyalty · GCC

Advisory

Executive Engagement — President & Group CEO Level

AI Investment Cases & Transformation Strategy

Ready to
actually
get it done?

Whether you're navigating an ERP migration, building an AI strategy, or need experienced programme leadership for a complex technical transformation — let's talk.

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